Praxis Heinis
Marketing and Building Your Practice
For professionals
Becoming visible without contorting yourself
Before I decided to offer psychotherapy, I worked for twenty years in business – among other things in marketing, brand communication and purchasing.
Those skills from my corporate years served me well when I built my own practice. And just like the experience from building it, I now want to share them with more people. Many conversations with colleagues have shown me how much need there is – and perhaps how much uncertainty.
This offer is open to professionals of every orientation. You do not need to have anything to do with sexuality or relationship diversity, and it is meant especially for everyone at the beginning of working for themselves.
Possible themes
- Positioning: what your practice stands for, what it does not – and which core strengths you carry outward
- Brand core and design: a presence that fits you and is recognisable
- Website and copy: what belongs on the page so people stay and get in touch
- Being seen and found: Google profile, directories and the basics of SEO
- Fees and pricing, without selling yourself short
- Starting a practice: what really matters, and in which order
Individual consulting
This is where we take the time to answer your specific questions and work towards your goal.
190 € per session (50 minutes, online).
Frequently asked questions
Individual consulting costs 190 € per session (50 minutes online). All prices are final prices – as a small business under § 19 of the German VAT Act (Kleinunternehmerregelung) I do not charge VAT.
With a free discovery call. After that we both know whether it fits and what to work on first.
Implementation stays with you. Where it makes sense, concepts are worked out – we discuss that together.
I cannot and will not promise you anything. What I bring are twenty years in business – marketing, brand communication, purchasing – and the experience of building my own practice: what worked, what cost me time, and what I would do differently today.
Still unsure whether this fits?
Write me a short message about where you stand – I will tell you what I can do for you.